The It’s a Bloke Thing Foundation is a registered not-for-profit organisation dedicated to raising awareness, funding vital research, and improving care for men affected by prostate cancer across Australia.

Since our inception, we’ve hosted one of the country’s most successful annual fundraising and awareness events, engaging communities, businesses, and individuals in the fight against prostate cancer. The funds raised directly support prostate cancer research, the employment of specialist Prostate Cancer Nurses, and the delivery of education and awareness programs, particularly in regional and rural areas, where support is often needed most.

At our core, we exist to break down the stigma surrounding men’s health, spark important conversations, and help save lives - one bloke at a time.